What is a bad character design?

A bad character design is one that is forgettable, confuses the audience, or fails to reflect the character’s role or personality. Common issues include:

  • Cluttered details
  • Inconsistent proportions
  • Lack of originality
  • Elements that don’t align with their story

For example, a female archaeologist who travels to digs in a business suit and heels would probably be bad character design (unless this design is well-explained by her story).

QuillBot’s free AI character generator can help you experiment with clearer, more cohesive designs.