What is a press release?

A press release is a statement or document released by a business, organization, or individual to inform the press and media of a new situation or event.

Press releases can be scheduled (to accompany a product launch, for example) or reactive (to respond to a crisis or newly developed situation).

Because press releases are designed for professionals to read, they should be to-the-point and as informative as possible.

When written in a crisis, it is especially important to make sure the details are correct and the situation isn’t made worse.

QuillBot’s press release writer is a quick and easy way of getting information out to the press.