What is a vector logo?

A vector logo is a logo created in vector format. Vector images consist of lines and shapes constructed from mathematical paths, points, and curves. Common vector formats include SVG, PDF, AI, and EPS.

Unlike raster images (i.e., images created using pixels), vector graphics can be scaled infinitely without sacrificing quality. Vector logos are the standard in branding design precisely due to this factor. As logos may appear anywhere—from a business card to a billboard—it’s important that they can be resized without becoming blurry or distorted.

Use QuillBot’s free AI logo generator to create fast drafts you can later use as inspiration when creating vector logos.

Related article: What Is a Logo | Definition & How to Create

Understanding what a logo is and how it functions is one of the first steps in building a strong brand identity. A logo is one of the most fundamental assets in any brand identity system, serving as the primary visual marker through which a brand is recognized, remembered, and differentiated. This guide walks through what […]

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