Published on
February 11, 2026
by
Emily Heffernan, PhD.
One of the most basic typography decisions you’ll have to make is whether to use a serif vs. sans serif font. This decision might seem trivial—serifs are, after all, just the tiniest of lines that cap the ends of letters—but their presence or absence can profoundly impact how your document, logo, or ad is perceived and the message it sends.
Sometimes, visualizing the effect that small choices can have on your design is difficult. Tools like QuillBot’s AI design generator can help you prototype your ideas before implementing them.
Continue reading: Serif vs Sans Serif Fonts | Differences & Examples
Published on
February 10, 2026
by
Emily Heffernan, PhD.
Revised on
March 11, 2026
If you’ve created a document or presentation, you’ve practiced typography. Put simply, typography is the art of arranging text to be readable and visually appealing. Important considerations include size, spacing, alignment, typeface (or font), and color.
This beginner’s guide to typography will give you the foundational knowledge to create polished, professional documents. And because great design requires more than just great text, QuillBot’s AI Image Generator can help you create bespoke visuals to pair with your perfect typography.
Continue reading: What Is Typography? | Definition & Key Terms
